Lexus joins a growing list of automakers whose dealers now have access to a complete online car buying experience from their website and Facebook page
Boca Raton, FL – March 8, 2022 – Building off similar recent announcements, Gubagoo announced today the addition of its
Virtual Retailing solution to the Lexus Dealer Website Program. Effective immediately, Lexus dealers can enroll to get Gubagoo’s award-winning platform through the program.
Gubagoo is the automotive industry leader in conversational commerce, with more than 7,000 dealerships worldwide, including 90% of the top 150 automotive dealer groups in the U.S., using Gubagoo’s
chat, texting, behavioral marketing, and digital retailing tools. With Virtual Retailing, dealerships can guide shoppers through a complete online car buying experience. Whether it is online, offline, onsite, or offsite, dealerships can reach consumers anywhere, anytime.
“It’s so critical to today’s dealerships to support all types of buyers, and Virtual Retailing will help Lexus dealers provide the guided experience that the online, in-store, or blended buyer is looking for,” said Brad Title, president of Gubagoo.
Virtual Retailing offers real-time alerts every time there is a car buying engagement or repeat customer on the dealer’s website, allowing the dealership to re-engage and re-target consumers with a new deal through Facebook’s Messenger application, SMS, email, video streaming, click to call, or live chat. By engaging with these live elements, consumers can buy a car in minutes, with all the steps able to be completed online.
Virtual Retailing specialists are in place to deliver a guided shopping experience as they coach, manage, and support buyers throughout the process. Customers will be able to calculate payments, trade-in value, rebates, accessories, F&I add-ons, and complete credit applications all in one place. This experience is the same whether it’s through the dealership’s website or through Messenger.
“We are thrilled and grateful for this opportunity with Lexus,” Title concluded. “We look forward to partnering with Lexus dealers and providing them with the tools and support they deserve to successfully retail in a digital space.”
About GubagooGubagoo is the leading provider of conversational commerce and retail solutions for both automotive dealerships and OEMs. More than 7,000 dealerships worldwide partner with Gubagoo, including 90% of the top dealer groups in America. The company has offices in Boca Raton and Daytona Beach, Florida, and operates in the US, Canada, Mexico, Europe, and Australia. (
www.gubagoo.com)
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